Building Better Blogs Workshop: Katie Lee for Mediatrust

Want to learn the secrets of good blogging? Need to understand the point of it all (or find the best way to convince your boss of the point of it all)? Want to know how to increase your readership, choose the right things to write and own your media?

Well, that’s why I’m here!

Come along to my Workshop “Building Better Blogs” tomorrow at Weber Shandwick‘s offices on Gray’s Inn Road.

Learn the how to blog

Learn the secrets of good blogging!

The Blogging Workshop has been set up in association with Mediatrust. Any company seeking to explore or enhance their online profile will benefit from some very practical advice — and there will be an opportunity to ask me specific questions about your website or blog. I’ll also be giving some examples of blogging hits and misses and showing you how you can “own your media” online.

As part of the half-day media training workshop I’ll be covering:

  • Why blog?
  • How (and where) to set up your blog
  • Secrets of good blogging — including my rules for how a successful blog should be put together.
  • Finding your voice
  • Developing readership
  • Networking in the blogosphere

Also making an appearance will be Paul Murphy, who will be giving a short presentation about his work at the BBC. Paul and I will be on hand for a blog surgery at the end of the workshop, so you can ask us for specific advice and feedback.

Get tickets now!

I’m told there are still a few spaces left, so if you want to sign up, head over to the Mediatrust website. I look forward to seeing you there!

If you can’t make this one, don’t worry! I’ll also be running workshops in online media training in the coming months, so sign up now to register your interest! Alternatively, I can come to you to coach in-house. If you want a company full of web supremos, get in touch with with me here.

P.S If you’re still not sure if you should come or not, there will be a slide featuring a *hilarious* picture of a horse, which should be reason enough.

What sort of blogger are you?

How to blog for business

What kind of blog do you write?

Last week, I wrote “how to write a company blog” in which I promised that you don’t have to write a corporate news blog or a personal blog if it doesn’t suit you or your business. But just how do you work out what your company blog should be about?

To find out what sort of blog best suits your business and personality, we’ve put together this handy questionnaire:

Answer our handy questionnaire!

[Read more...]

All new Katielee.co.uk – complete with fancy “K” favicon

Well, blogging on Miramus didn’t last too long and, after Shaa told me off for having such a pitiful personal site, I finally cracked and spent an entire Sunday asking Al how to do things with a fancy WordPress template.

So now, if you’re looking for my personal blog, it’s over on Katielee.co.uk, where you can also find out about various little projects I’m working on. I’ll save the big news for the Miramus blog – though we seem to be working on an awful lot of  TOP SECRET projects at the moment, which makes it quite hard to talk about new things.

What Katie did next


The thought of moving the site I currently use as an online portfolio for PRs or print editors to look at if they need find out more about me over to WordPress is too hideous to contemplate right now. So, instead I’m squatting on the Miramus blog to see if I can make myself a home here. If it gets inappropriate, I’ll make like the Littlest Hobo and move on.

I’m quite rubbish at writing a personal blog. I love my crochet blog (due to be updated with the shocking news that recently I have dabbled in KNITTING) but an actual personal blog about what I’ve been doing and what I’ve been thinking has always proved problematic. I’m just not very good at sharing personal information about my latest brain blahs.

Good news for you, at least. I’m not planning on turning this into a blog that liberally sprinkles around words like “musings”, “ramblings”, “random” or similar (though I read and admire many that do). Instead, I’ll pop up the odd column that I can’t post on the Telegraph any more and try to keep it fairly free from angst.

But, who knows? Maybe I’ll get a taste for over-sharing and you’ll all come back in a month to discover that I’m posting up song lyrics, making liberal use of ellipses and tagging people with memes.